Where We Come From: School Launch Kit

#WinterRead2024 #WhereWeComeFrom

Challenge Guidelines

Prize Eligibility

• To be eligible for prizes from Beanstack, you must set up your challenge according to the guidelines below by December 15, 2023: 
  • You must be a school currently using Beanstack
  • You must create your Winter Reading Challenge from one of the templates below:
    • Winter Reading 2024: Where We Come From (Schools, Lerner Title and Activities)
      
    • Winter Reading 2024: Where We Come From (Schools, No Activities)
• Note: by participating in this challenge, participants agree to allow their school's name to be publicly announced if they are selected as a winner.

Time Frame 

• The official Winter Reading Challenge runs from Jan. 1–31, 2024. You can run your challenge prior to and/or past January if you choose, but only reading logged from Jan. 1–31 will count toward prizes. 

Challenge Name

• Your challenge name must include “Where We Come From.” 

Badges

• The challenge includes logging badges, activity badges, a registration badge, and a completion badge.

Challenge Template Resources

• Check out this article on how to use challenge templates. 
• Read more about bingo challenges here.

Log Type 

• Your reading challenge can track books, minutes, pages, or days read.

 

Winter Reading 2024 Artwork

All Winter Reading 2024 badges are available in the “Winter Reading 2024: Where We Come From” badge group within Beanstack’s challenge setup. 

You will find all images, including individual badges and the challenge banner, available for download at this link. You have our permission to use these images to promote Winter Reading 2024 at your school!

Newsletter Blurb

From Jan. 1 to Jan. 31, [insert school name] is participating in “Where We Come From,” a Winter Reading Challenge sponsored by Beanstack. We challenge our school community to read at least [insert goal] during the month and keep track of their reading on our Beanstack site at [yoursite.beanstack.org or insert directions for logging in at your school] or on the Beanstack mobile app.

Thousands of other libraries and schools across the nation are joining in too, for a chance at winning cash prizes for their community. Happy reading, [insert community name]!

Social Media and Hashtags

Hashtags and Sharing

Please encourage the use of the hashtags #WinterRead2024 and #WhereWeComeFrom. We will be following along! Remember, you are more likely to get retweets, reposts, and comments by tagging us.

Beanstack

• Facebook: facebook.com/zoobean
  
• Twitter:@zoobeanreads
  
• Instagram: @zoobean

 

School Prizes

We will award prizes to top-performing libraries and schools. 

• Grand Prize: Virtual visit from the authors of “Where We Come From” and signed books 
  • Two schools or libraries
    

• Runners-Up: Video shout out from the authors of “Where We Come From” and signed books
  • Six schools or libraries

• Honorable Mentions: Signed copies of “Where We Come From”
  • 25 schools or libraries

We will determine winners based on many factors, including:

• Active participation: Based on the percentage of enrolled readers who actively participate in your challenge.
• Logging stats: How many minutes, books, and activities your readers log.
• Community sharing: We appreciate you spreading the love of reading with your school community—virtually and at school or the library! Posting about #WinterRead2024 and #WhereWeComeFrom on social media will give you a boost!

 

Marketing Pieces

What is available?

We created marketing materials for you to promote your challenge, including bookmarks, social media sharing images, flyers, posters, and postcards. Marketing materials are available in English, Spanish, and without copy. 

How Do I Access Marketing Materials for WRC2024?

All of the marketing materials are available for download. Simply click on the file below to download the materials for your school!

• WinterRead2024: Where We Come From Marketing Materials (English)
• WinterRead2024: Where We Come From Marketing Materials (Spanish)

Once you open the Dropbox file, click the Download dropdown button and select Direct Download to download the materials to your computer. Next, open the zip file downloaded to your computer. 

By opening the zip file, the original file will appear in your downloads. From there, you can open the images you would like to use.

Questions?

If you have any additional questions, please open a ticket at beanstack.com/support!